Kelly McBride, Poynter Institute senior faculty and editor of The New Ethics of Journalism: Principles for the 21st Century, will deliver Marquette University’s Burleigh Media Ethics Lecture Tuesday, Feb. 25, at 4 p.m. in the Helfaer Theatre, 525 N. 13th St. The lecture is free and open to the public.
McBride, who started at the Poynter Institute in 2002, currently runs the ethics and the reporting, writing and editing departments. She is also the director of Poynter’s Sense-Making Project, a Ford Foundation initiative that examines the transformation of journalism from a profession for a few to a civic obligation of many, the values of the Fifth Estate and the effects of technology on democracy.
McBride is a co-editor, along with Tom Rosenstiel, of The New Ethics of Journalism: Principles for the 21st Century. The book addresses problems facing today’s journalists, including how we arrive at truth in an era of abundant and unverified information; the evolution of new business models and partnerships; the presence of journalists on independent social media platforms; the role of diversity; the meaning of stories; the value of images; and the role of community in the production of exceptional journalism.
About the Burleigh Lecture Series
The Burleigh Media Ethics Lecture is sponsored annually by the J. William and Mary Diederich College of Communication. The lecture honors William R. Burleigh, a 1957 Marquette journalism graduate, who started working for the Evansville, Ind., Press at age 14 as a sports reporter. He retired in 2000 as president and CEO of the E.W. Scripps Company, having led the transformation of Scripps from primarily a newspaper enterprise into a media company with interest in cable and broadcast television, newspaper publishing, e-commerce, interactive media, licensing, and syndication. Burleigh lectures address ethical issues today’s communicators report on, as well as those they wrestle with in their own work.